Customer Story


mtheory leverages data to gain a competitive advantage.
Key Figures
New users a day
Average time


mtheory is a fast growing US-based artist manager services company with breakthrough artists and hits in the global charts. mtheory are revolutionizing the artist management services market by helping independent artists and their managers disrupt the traditional music industry model by self-releasing and leveraging data to actively market, manage and break artists across the world.


mtheory needed to find a cost-effective SaaS solution that could consolidate and centralize all of their data from many different sources and seamlessly present and visualize all of mtheory’s most important artist’s data to their roster of manager clients, while being both easy to set up and scale to meet mtheory’s growing needs.


Using Revelator’s data processing, reporting and visualization platform mtheory can amalgamate all of its digital download and streaming business data, allowing the company to instantly identify trends, share insights with artist managers to help them make smarter business decision. Revelator’s flexible data analytics tool enables mtheory and its clients to analyze both usage and financial data anytime to make near-real-time decisions.

Revelator saves mtheory time and money by delivering billions of streams without using any development resources, allowing the company to focus on artist development.

"Revelator helps us make better marketing decisions and share data with our managers around the world" - Zach Gershen, Managing Director, mtheory
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